Not Just a T-Shirt: How Merch Builds Brands That Stick
It’s Not Just a T-Shirt A lot of people still think of merch as throwaway swag—cheap t-shirts, plastic pens, promo junk. But here’s the truth: branded merchandise, done right, is one of the most powerful storytelling tools your brand has. In a world obsessed with scrolling and skipping, physical merch slows things down....